In an age of supply-chain transparency, when a $4 cappuccino comes with
an open and clear explanation of where the coffee was grown,
and how it was produced, even luxury goods such as precious
metals and precious stones are under pressure to prove that
their production is sustainable and fair.
For example, The Kimberley Process, launched in 2000, and aimed at
reducing the flow of conflict diamonds, has started this process, yet
a truly fair-trade system would not only ban diamonds mined in conflict
areas, but also allow conscientious consumers to buy diamonds that
could improve the working and living conditions of artisanal miners.
At Bullion, we are committed to making a difference to the communities
at the source of this industry, and saying no to poverty. Our vision
is to provide social protection for the artisanal miners in Africa,
Peru,Indonesia,Srilanka and more, improving their day to day life
and right to food and clean water, by empowering a moreequal share
of the profit in return for their labour.
Artisanal and Small-scale mining (ASM) refers to informal mining
activities carried out using low technology or with minimal machinery.
The Values Behind the Brand
The terms ‘Bullion’cries out with the excitement of new discoveries of gold—sometimes accompanied by other precious metals, precious stones and/or rare earth minerals. This in turns brings an onrush of miners seeking their fortune. Major Bulliones took place in the 19th century in Australia, New Zealand, Brazil, Canada, South Africa and the United States, while smaller Bulliones took place in Africa, Indonesia, etc.
The wealth that resulted was distributed widely because of reduced migration costs and low barriers to entry. While unprofitable for most diggers and mine owners, some individuals literally struck gold, and made large fortunes, perpetuating the “rags to riches dream’. In addition, the merchants, builders and owners of transportation facilitiesalso made significant profits, fueling the economy. The resulting increase in the world's gold supply stimulated global trade and investment. Historians have written extensively about the migration, trade, colonization and environmental history associated with the impact of the Bullion.
Bulliones were typically marked by a general buoyant feeling of a "free for all" in income mobility, in which any single individual might become abundantly wealthy almost instantly, as expressed in the California Dream.
Bullion's e-commerce platform is the first solution to connect the artisanal miner at the poverty end of the precious metal chain to buyers prepared to invest, be patient and pay a fair price.
Bullion empowers artisanal miners to build a better world for their families, and buyers to make a socially responsible choice.